Events worth showing up for.
Parties, sunsets, music, gastronomy and social experiences designed to bring the right people together in the right place.
There are 60 minutes in an hour. And then there’s Minute 61.
We create events, VIP experiences and community for real people who want more than just a plan.
People · Music · Places · Experiences
Real people. Extraordinary experiences.
Minute 61 is a social entertainment brand connecting people, music, places and experiences.
It was created for the moments you didn’t plan for: the conversation that runs late, the place you discover, the song that makes you stay and the experience you remember long after it ends.
Choose your experience
Extraordinary access.
Limited experiences, special places and moments designed to be remembered. Some become ROOMS.
Don’t just follow it. Get in.
Early access, invitations, benefits, updates and surprises for those who want to get closer.
The Sixtyone mood.
The aesthetic dimension of Minute 61. Pieces, objects and codes that belong to the brand and will evolve into its own store.
VIP Experiences
Some experiences deserve a more limited, curated and memorable format.
Some VIP Experiences become ROOMS: unique, numbered editions designed never to be repeated in exactly the same way.
MINUTE:61 · VIP EXPERIENCESROOMFIRST ROOM · COMING SOON
CLUB 61
Early access. Invitations. Updates. Drops. Surprises. Experiences before everyone else.
Club 61 is the Minute 61 community.
STYLE
Minute 61 can be worn, too.
T-shirts, caps, fans, wristbands, stickers and future drops created to extend the brand universe beyond the events.
It’s not just merch. It’s a way of belonging.
FIRST DROP · COMING SOONDISCOVER STYLE
Real people. Extraordinary experiences.
We don’t photograph important people. We create moments that make people feel they lived something important.
Minute 61 wasn’t created to build an elite. It was created to turn free time into something worth remembering.
ABOUT
The women behind Minute 61
Minute 61 was founded by Meritxell Bautista and Carla Serra.
Two women, two generations and one shared vision: creating experiences worth living.
ACCESS
Your next minute starts here.
Join to receive priority access to events, VIP Experiences, Club 61 and future Style drops.
Contacthola@minutesixtyone.com
Instagram@minutesixtyone
You’re in.
We’ll be in touch with what’s next from Minute 61.